Google searches for “University Acceptance Rates” increased 714% in the last 5 years

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This guest blog has been kindly written for us by Paul Humphreys, Founder and CEO at StudentCrowd and Member of the Higher Education Commission.

To find out more about what StudentCrowd do, see Student Reviews, Recruitment and Retention published by HEPI in July 2018.

In higher education, the “Acceptance Rate” is the number of placed students at an institution divided by the number of applicants. It is usually expressed as a percentage.

So a university with 3,000 placed students and 10,000 applicants would have an acceptance rate of 30%.

We stumbled across a huge upward trend in searches…

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